“Equity starts with actively choosing to be fair and just in every action, decision, and policy, which helps create a more fair and just society for all to thrive in.”
- Our Founder, Zelda
Equity Starts With You.
The Revolutionary Beginning.
Join us in revolutionizing the way we think about trade and poverty. It starts with each and every one of us taking action to redefine our trade paradigms and cycle around positive feedback loops. By prioritizing inclusive and sustainable practices, we can break the cycle of negative cognitive reinforcement that perpetuates poverty. This call to action empowers individuals to make a meaningful impact and work collectively to create a more equitable society for all. Let's shift the narrative and build a future where everyone has the opportunity to thrive.
Equality and Equity: Both Important for Fairness
Equality and equity are important ideas for fair and just societies. Equality means everyone should have the same resources and opportunities, while equity recognizes that not everyone starts from the same place and may need different support to succeed. Both are crucial for creating a fair and inclusive society and ensuring that everyone has what they need to thrive.
